27 | Pavi Lustig: The Voice that Goes Around the World
Description
In this episode, we sit down with voiceover artist and global traveller Pavi Lustig, a self-described "VO-mad" who records commercials, narrations, and branded content from wherever he is in the world. From Goa to Salzburg to riding a motorcycle across India, Pavi has built a career that blends technical expertise, creativity, and an adventurous nomadic spirit.
We talk about running a location-independent voiceover business, navigating fair pricing in the age of AI voices, building pop-up studios in hotel closets, and how his award-winning short film unexpectedly went viral. Along the way, Pavi shares personal stories from his upbringing in a well-known German media family and what it has meant for his own creative path.
If you've ever wondered how to combine audio work with full-time travel, or how the voiceover industry is evolving fast, this conversation is packed with stories and insights from someone who has seen the industry from both behind the mixing desk and in front of the mic.
Key Takeaways
- The reality of being a digital nomad voiceover artist and why only a small part of the work is spent behind the microphone.
- How Pavi structures his business through three pillars: performance, audio engineering, and client management.
- Practical strategies for recording high-quality audio from anywhere using portable setups, hotel closets, and directional microphones.
- The current state of global voiceover pricing and why industry guidelines differ significantly by country.
- How AI voices are disrupting the industry and why some voice actors are licensing their voices for synthetic use.
- The story behind Pavi's award-winning India motorbike film and why passion projects can sometimes outperform commercial work.
- Personal reflections on growing up as the son of Peter Lustig, one of Germany's most iconic children's TV presenters, and how that shaped his own creative path.
- Why community, conferences, and serendipitous encounters continue to fuel both his career and nomadic lifestyle.
Relevant Links
- Pavi's Award-Winning short film: https://youtu.be/bQSTZJ_b8g4?si=6X_XohYRkD9Wjg5C
- Pavi on Instagram: https://instagram.com/pavibes
- Pavi's website: https://pavilustig.com
- Nomad Summit: https://nomadsummit.com
- Episode produced by RadioGuru: https://radioguru.co.uk























